📋 Job Overview
We’re seeking an experienced Senior Digital Marketing Executive to lead and execute comprehensive digital marketing strategies for our diverse client portfolio. This role requires a strategic thinker with hands-on experience in managing multi-channel campaigns and a proven track record of driving measurable results.
🎯 Key Responsibilities
- Develop and implement comprehensive digital marketing strategies aligned with client business objectives
- Lead campaign planning, execution, and optimization across multiple digital channels (social media, search, display, email)
- Manage and mentor junior team members, providing guidance and fostering professional growth
- Conduct market research, competitor analysis, and identify new growth opportunities
- Oversee paid advertising campaigns including budget allocation, bid management, and performance optimization
- Analyze campaign performance metrics and generate actionable insights for continuous improvement
- Collaborate with creative, content, and design teams to ensure cohesive campaign execution
- Present campaign strategies, results, and recommendations to clients and stakeholders
- Stay updated with industry trends, platform updates, and emerging digital marketing technologies
- Manage client relationships and ensure high levels of satisfaction and retention